For Immediate Release

September 14, 2016

MILWAUKEE – Gold In September® (G9) will host the first-ever G9 Penny Wars Kick-off Event at Arrowhead High School in Hartland, WI, on Friday, September 16 at 5:30 p.m. Celebrating schools who have committed to leading 2016-2017 G9 Penny Wars in their communities, the event will feature student guest speakers, exclusive G9 Penny Wars gear, as well as a special GOLD OUT football game. More than 3,000 people will attend this youth leadership event to rally the community in raising awareness for childhood cancer. For more information about Gold In September® visit www.goldinseptember.com.

WHO:

Annie Bartosz – founded Gold In September® in 2012 when she was only 11

Families and friends supporting childhood cancer awareness

Local youth leaders kicking off G9 Penny Wars programs in their communities

Arrowhead and Mukwonago High Schools sporting GOLD for the GOLD OUT game

WHAT:

Bartosz, a freshman at Arrowhead High school, created Gold In September® after watching her twin brother, Jack, battle cancer for seven years. With Jack’s passing at the age of ten, Bartosz turned her grief into action. She became determined to turn the world gold in September, with gold and September being the nationally recognized color and month for childhood cancer awareness.

The G9 Penny Wars Kick-off Event will acknowledge and inspire youth leaders to make a difference in the fight against childhood cancer through awareness, education, and fundraising. Childhood cancer is an urgent health crisis, even for those surviving. By giving change for change, we can empower youth to take action and make a difference for a cause that directly impacts their population and change the future of childhood cancer.

WHEN:

Friday, September 16

5:30 pm – Recognition Reception

6:45 pm – Annie Bartosz kicks off the GOLD OUT Game

7:00 pm – GOLD OUT Game-time

WHERE:

Arrowhead High School

800 North Avenue, Hartland

WHY:

Awareness and funds raised will be used in full to support the mission of Gold In September. Utilizing a noble model of inspiring the world to GROW GOLD, G9’s mission is to increase funding for childhood cancer research and initiatives by growing awareness that inspires action to help every child, everywhere until cures for childhood cancer are found. G9 directly funds Early Phase Trials, bringing the most advanced and promising treatments to kids faster.

STORY/VISUAL OPPORTUNITIES:

Photos and interviews with Annie Bartosz, Gold in September® Founder

Photos and interview with Sarah Bartosz, Gold In September® President

Photos of students in GOLD, supporting the cause

Photos and interviews with Eli Hansen, ceremonial 1st Pitch, and parents
Photos and interviews with top G9 Penny Wars schools

For media credentials, additional information or to pre-schedule interviews, please contact Carol Burns at Gold In September® at carol@goldinseptember.org or (925) 708-0374.